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2.13.2012

Break the Mold - A Fresh Outlook in Guerrilla Marketing for Online Marketing



You can find all kinds of reasons why people want to try their hand at online marketing. But before you begin, it is a good idea that you know what you are getting yourself in to. This is where things have the chance to get really fun so think about getting up from your desk and try something new. Along with all the old techniques, that still work, by the way, there is a class called guerrilla marketing.

Placing a logo on your T-shirt is one way that you can get business while you are out and about. Your shirt with the logo will be visible to people when you wear it downtown or at the mall. Inevitably someone is going to ask you about the website you're "advertising" and you can tell them about your business. While you're out, you can also have people nonchalantly take a pic with their phone and go to your website either on their smart phone or on their computer later on in the day. By and large, this type of marketing is a great way to get some exercise, and basically break up the monotony of sitting in front of the computer all day long. Ever hear of killing "two birds with one stone"? - This is how you do it. Marketing items such as the little flat magnet with your name on it is another method of doing some marketing. How you get them out is up to you, but you can do this in any number of ways. You will have to get creative about it, but if you think about this you will come up with things to do. This is a lot like a billboard because it is just to remind people of your business and that sort of thing. You will find that most places will let you do this, and that is good and you can get some exposure.

You have seen people advertising on their car, and actually that has become more popular. We know you have seen cars driving around that use this approach, so you just copy it and use it too. Be sure it is done well and all is clear so folks will remember what they have seen. Since this method has been around for so long, we think it has potential and so you should give it some thought.

Do not be afraid to try things you have never done before, and that is usually the case with guerrilla marketing. You have complete control over your marketing, so never feel like you are subject to the whims of other forces. This is worth investigating because you never know what you will find that just really rocks it. Move forward, and learn more but do not forget that it is action that gets things done.

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