If you have a website that gets regular traffic, it makes sense to find as many ways as possible to earn revenue from it. If you sell ad space on your site, you can easily earn regular income without having to do very much. Who, then, should you approach and how do you get started if you want to attract advertisers to your site? We'll be exploring this in the present article.
Email Your List: If you have a targeted email list that you've been nurturing for a while, then why not email them about the opportunity to advertise on your site? If you already share a good relationship with your list of subscribers, then it won't take much of convincing to get a handful of them to become your advertisers. Send your list the same information that you've listed on your "Advertisers" page talking about various options, except the price. You may be wondering why you shouldn't just tell them the price in your email. It really makes sense when you think about it; anyone who is tempted by this offer will certainly reply to you and inquire about the price. Then, if necessary, you can discuss the price and come to some agreement. Mentioning the price too soon, however, could cause some people not to bother responding at all. Make Use of Blogging: You never know who might read a particular blog post that you write, so there are lots of possibilities in this area. Let readers of every blog post know that they can advertise on your site; mention this at the conclusion of all your posts. By doing this, every blog post will give you an additional chance for more people to find out about this opportunity. Most of the info should be on your advertiser page; only devote a line or two of your blog posts to this matter so anyone who's interested can click on the link.
Ask People Who Comment: Someone who takes the trouble to leave a comment on your blog might be someone who might also be interested in advertising. One way to make a good guess whether someone is likely to become an advertiser is to follow the link they leave on your site and see where it leads. If your blog is niche specific, then chances are that people with similar websites/blogs will be leaving comments, which increases the likelihood of them becoming your advertiser. Send people personal emails (not form letters) and inquire if they'd consider purchasing an ad with you. What's good about this approach is that it's targeting people who've already been to your website and expressed an actual interest in it, so your offer isn't coming out of left field.
Creating a good website with a loyal fan base can take time to do. But once this is reached, you are not using your site to your benefit if you are not getting new advertisers.
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