Find Out What it Takes to Make Your Homepage Attractive

Although it's important to focus on the whole design of your website, the design of your homepage requires more attention.

The homepage of your site is usually the first page people will land on when they visit your site. It acts as the face of your business and helps you build your brand. In a way, the homepage happens to be the most valuable piece of real estate these days. This is because the homepage will indicate how much potential your website has in the long run. The following article will help you understand how you can make your homepage more effective in a healthy way.

The traffic that you receive on your homepage is gold, which means you can't let it go. If somebody leaves without doing anything after visiting your homepage, you're at a loss. For this reason, you should try to get contact information for you visitors so you can stay in touch through email marketing. Following up with prospects is a great way to turn them into customers, hopefully long term customers. While they may not be in a position to buy when they first visit your site, get their contact info and follow up with them to convince them to buy, which can take at least seven follow up emails. Another benefit to getting contact information for your visitors on your homepage is it allows you to build a targeted email list. Use social marketing in order to take your efforts to gain new exposure for your website to the next level. Include links to your Facebook and Twitter feeds on your homepage so that it will be a simple matter for your target audience to find you and your feeds. There are buttons that can be easily incorporated onto your homepage as either headers or footers. You do not have to be a social media butterfly to make your presence felt but it must be felt in the right places so do a little research first to find out where your target audience is going to be.

Your homepage is the beginning of your online webpage. This is because most of your visitors will enter your site through it. This is why it is essential that you place a strong call to action on your homepage that indicates the whole intention of the site. This should be how your homepage is handled even if you are promoting more than one product. Call to action words such as "Buy Now" and "Get Your Free Trial" are really powerful in turning your visitors into customers or leads. If you're not using any call to action words on your website then you're simply missing out on a lot of business. You need to do everything you can to ensure that every detail on your home page is designed to attract and keep good customers. However, while applying multiple ideas to your homepage don't make it too confusing or overwhelming; you want your visitors to take action, not get confused and leave.

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