Getting the hang of article marketing takes some time and solid effort, but it can be an excellent source of traffic. Nothing replaces solid knowledge of what works and what needs to be done. The best way to approach that is to look at what is happening with your conversions along the funnel. Once you can narrow down where the conversion rates drop off, then you will know where to focus. You should always keep learning about additional methods to strengthen your article writing ability.
Most of the articles you will find in the article directories are the same format. It is understandable to want to explain something to readers, but that tends to produce articles written in basically the same way. So if you want to be different and stand out, then you can write articles that offer a comparison or even a contrast. There are others such as writing an opinionated article, and you can easily choose something in any topic. It's typical for article marketers to write articles, submit them to directories and then do nothing else. Since you can't be sure what kind of results you'll get from any single action, you shouldn't limit yourself in this way. The following is just one option that will allow you to take your article marketing to the next level. Find the movers and shakers in your niche; those blogs and sites that get substantial traffic. Ask some of these bloggers and site owners if you could send them some content that they might like to publish. If you've already published a large number of articles, you could send these website owners links.
We have a general approach you can use to get a nearly unlimited number of topical ideas for any kind of content. What you will do is some researching at good sites using your keyword phrases. How about going to eBay or Amazon.com because you know they have tons of topics. Keep in the back of your mind that your list of good keywords is a great source of information, too. As you can see, using these sites plus your list will keep you busy writing content for a long time.
What you have just read have been used by countless content writers and with good results. Do not lose sight of the fact that people will never tire of reading helpful and unique content that offers them real value. Of course we understand this takes longer to do, but you can become more efficient at this if you simply do it because you will get faster.
11.18.2011
Going Beyond The Traditional Content Marketing
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment