It's an ever present need that bloggers have to provide their readers with content so great the readers want to come back for it again and again. Obviously the offering up of quality information is the most important thing of all. "Quality content" means content that offers honest value and helps people in a way that is incredibly effective. Beyond the question of sheer content, there are lots of other things you can use to increase the amount of impact of your articles and your blog posts. In this article we are going to talk about what you can do to compose content that is more powerful and moving than ever before.
This tip is for serious bloggers who are building a serious business. The primary idea is that you can create and publish a series of posts and articles that, in essence, build up upon each other one at a time. While you can post them all at the same time if you want to, it is better not to. You should also put a link that tells the reader that what they are reading is going to carry over into another page or post. If you do this, you'll encourage people to become more involved on your blog and you will give them a reason to stick around for a little bit longer.
One of the biggest and most common decisions that new bloggers need to make is whether they want a paid or a free theme. For example, a free theme will almost always require a link in the footer back to the source. It's pretty common for free themes to come with encrypted codes and you won't know what those codes do. The theme developer will put that there for reasons that only he or she is privy to. Paid themes tend to come without all the little annoyances that free themes include. Of course, it's still really important to protect yourself as much as you possibly can and only buy themes from sources that are credible and respectable.
One of the more challenging things about WordPress themes is figuring out how to customize it into being exactly what you want it to be. Most people are going to learn this through trial and error but you can really help yourself by learning things like CSS, HTML and PHP. The upside of this is that you will be able to change your theme and make it absolutely one of a kind. If you've got an inclination to do something like that, then we full heartedly command you to jump in and get started. Just make sure that you create a backup copy of any file that you try to edit.
Whenever you think of a new idea for your blog that might have merit, test it out.
You don't have to implement the idea across your whole site and a small test can get you all sorts of useful information. For example, we've talked about in-line linking to internal blog pages. This can be great for your end goals but take note that we told you to track the results you get from it. All you have to do is use a tracking script like Analytics to figure out how many people click on it. A couple of months of that and you'll have hard data that you can use for figuring out your next course of action.
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